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I was recently gifted one of my many must-reads-but-somehow-never have-dones: Robert Persig's seminal Zen and the Art of Motorcycle Maintenance. This chunk of 70s popular philosophy is such a cornerstone of modern culture I probably don't need to tell you it's good. That might be like telling you Elton John is a popular singer/songwriter or vitamin C helps prevent colds. One particular passage in it really caught my attention, where The Narrator talks about his shared

Remember the 80s, 90s, 00s? In a short amount of time a lot has changed in the world of travel. And it’s not just a shift from flannel shorts and heart-shaped sunnies, so has the way we share our stories. #whatsapostcard? Can you even remember the last time a pixelated palm tree with rainbow writing and a handwritten note on the reverse landed on your doormat? Package holidays, city breaks and backpacking – how we find them,

Click here to book your free place at our next Future Sessions Our next Future Session is next Thursday 30th July in Shoreditch. And here's the last profile on our speakers. So say hello to Tamsin Irving. Tamsin is Trading Manager at Channel 4.  She is responsible for selling spot, sponsorship, digital and creative innovations across Channel 4 Sales’ network of 30 channels. She trades with over 70 independent media agencies, clients and creative agencies.  As an ambassador for the

Click here to book your free place at our next Future Sessions Our next Future Sessions seminar is in London on 30th July, and we're shining the spotlight on each of our speakers. Next up is Rebecca Coates. As a Sky AdSmart Sales Executive, Rebecca is responsible for clients within south London and surrounding area. She began her career in media 2 years ago with Hearst Magazines as a classified sales executive, category managing health and beauty clients across

Click here to book your free place at our next Future Sessions In the third of our spotlight series we’re delighted to introduce Jo McCrostie – Creative Director, Global Radio A graduate of art and drama school, Jo McCrostie is a champion of effective and original audio advertising. She started out at Capital Radio as a production assistant, and now heads up the award-winning creative department at Europe’s biggest radio group, Global Media & Entertainment, whose

Click here to book your free place at our next Future Sessions In the second of five posts in the run up to our Future Sessions seminar in London on 30th July, we will shine the spotlight on each of our speakers. Up next is Marc Gutreich. As Board Director at Open Outdoor, Marc is responsible for the planning and buying of OOH campaigns across a wide variety of agencies and clients. With over 20 years in media,

Know what nomophobia is? You soon will thanks to our new online campaign for VocaLink and the UK’s largest mobile network operators. It’s a series of online films, website and social activity fronted by comedian Paul F Taylor. So what is nomophobia? It’s the fear of being out of mobile phone contact. Admit it, we all have it. Especially those in the key 18-24 age group that are being targeted. And the best way to combat its

Click here to book your free place at our next Future Sessions In the first of five posts in the run up to our Future Sessions seminar in London on 30th July, we will shine the spotlight on each of our speakers. Up first is Nishma. Nishma Robb is Head of Commercial Marketing at Google and YouTube. She is responsible for marketing Google, YouTube and Double Click to the UK marketing and agency communities. Hailing from an advertising

So we've got ourselves a brand new client. Brittany Ferries, in fact. So naturally the first thing we've done is get to know them, their service and their product a bit better. And what does that involve? An epic day trip round France, that's what. We crammed maximum ferry into minimum time. And that meant a crack of dawn start for Jason and myself in order to make the 8.15am check in at Portsmouth for our